I am not a believer in all the eco propaganda knowing that Cotton for example can't be 100% ecologically manufactured, but i know polyester can be recycled and i think H&M has a lot in his stock to re-work on.
The campaign, like any eco campaign, is light and bright with everything in white but my question is, who the hell gave the gorgeous Ben Hill this haircut, why did they shave the sides of his head? (first photo above).
My only concern about this collection is, being eco-friendly, it might fall apart your body while walking to your office, you know biodegradable stuff.
Xxx
S.
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