Trashness.com : Or how young people created a new type of Men's Wear Brand

Trashness.com is a website/webshop that has been attracting my attention from, what it seems, shortly after their startup. Preppy basics, Contemporary classics redefined. It's origins are to be found on Tumblr a few years ago, where a few Dutch students, passionate about 'fashion', or better said, contemporary preppy classics, started small with pocket squares, ties, belts and other accessories.

Trashness.com was started 12/12/12, which looks symbolic, but to the gents who started it, just a cool date. Well, it's show their sense for detail. Now, just a few years later, Trashness has fully grown and offers a range of about 160 products.

Mr. Amin Eftegarie, one of the driving forces, and co-founder of trashness.com: "From the beginning, customer service has been one of our strong points. Free shipping worldwide ("to every country on this planet") is one of our strong points. No hassles for the customer". And the customer is indeed one of their focus-points. They foremost want to offer great value for money, and great products, that are otherwise only available by larger brands, at major prices. As a brand started by students, even drop-outs, the offer very stylish stuff, very affordable, yet very hip in its own style.